eCommunications for global organisations

Once again Google did it with flair! Checking the list of viral clips (see Steffen’s post below) I checked the one Google did as a ‘user generated’ advert for Gmail Behind the scenes and I couldn’t help but be impressed. First they show the amazing power this campaign has to create real buzz and engagement, and the final product is really worth a look. Read the whole story on the Gmail blog () and check out the clip below…

[youtube]qKAInP_tmHk[/youtube]